As part of the Brand Communications team, I manage and develop the daily communications of the company. This includes creating content for our social media channels, monthly newsletters, and our website. In addition, I support customer communication and manage ongoing PR activities. All in all, together with the team we hone and maintain the Blueprint Genetics brand through visual and written communications.
My background is in Media and Communications: I have a Master’s degree from Lund University in Sweden and a Bachelor’s from the University of Sussex in the UK. After completing my studies, I gained experience in the field working at a PR agency in London. Having spent several years abroad, I decided to return to Helsinki and worked as a freelance communications specialist before joining Blueprint Genetics in March 2020.
It’s been great to work with such knowledgeable team members with a passion to use their expertise for helping those affected by inherited diseases. With colleagues from different backgrounds and diverse expertise, you get to learn a lot. The best part about working in communications is being able to tap into the knowledge of those around you and help provide useful insights and resources for our customers and anyone interested in genetic diagnostics. Coming outside of the field of genetics, there has been a lot to learn, but everyone on the team is helpful, supportive, and fun to work with!